Objectives & Commitments

A new way for you to invest in animal conservation, a direct way for you to donate to a solution to poaching. Project Red is all about effecting meaningful change. By adopting practices with accountability and return on investment at our core, we are powerful in our approach and determined to see evidence based results.

Working with our partners in the field we are providing a solution to those fighting the current Rhino poaching surge in South Africa.

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OBJECTIVES: WHAT WE’RE HERE TO DO

  • To stop the decline in endangered species. Not slow it: stop it.
  • To only invest in projects where we regularly receive evidence based results from our partners
  • Receive proof that we are being delivered what was anticipated from our investment
  • To receive monthly KPI’s, providing audit trails and results on the effectiveness of our investment
  • To raise awareness of how charities and NGOs should be held accountable on evidence-based results and real return on investment for those who donate their hard earned cash
  • To lobby for animal conservation to become more of a priority on both the UK and international governments’ political agendas
  • To support experts already operating in the field by providing funds and expertise to existing projects
  • To provide oversight and management to ensure the projects we support are delivering tangible, sustainable results that offer a real ROI for our donors

COMMITMENTS – HOW WE’RE GOING TO DO IT

  • By taking an evidence-based approach to all projects and sponsorships
  • By demanding change where change is needed as a direct condition of funding
  • By extensively researching all projects prior to offering support or funding in person, on site
  • By ensuring target projects have appropriate levels of accountability, structure and proper management
  • By compiling clear and concise strategy documents for every project we undertake
  • By having clear and transparent governance policies, results and financial reporting
  • By making all our reports available for public scrutiny
  • By having clear sign-off processes for both expenses and investments
  • By only investing in projects that provide realistic change and positively impact the long-term survival of endangered species
  • By only investing in projects that meet our criteria, whether through their own efforts or support provided by Project Red.
  • By ensuring projects treat all employees and associates in an ethical manner and in line with local employment laws and regulatory expectations

JOIN OUR JOURNEY AND MAKE A DIFFERENCE #TIMEFORACTION
Sign up and register your support to help protect endangered animals